YouTube is the most popular platform where anyone can try their hand at becoming a video star! In addition to popularity, YouTube star status provides opportunities for earning. 

To become a successful video blogger, you do not need a lot of money and large investments. You can increase video views on YouTube in the usual ways that do not require complex knowledge, many years of experience and money. Most video bloggers shoot videos on a regular smartphone and this does not prevent them from promoting their YouTube channel to the very top. So, let's see how to raise a youtube channel. Learn more at https://promobanger.com/. 

Competitor analysis

To start promoting on YouTube, you need to learn how to analyze competitors. Who are the competitors? These are those who have already achieved success and whose videos are gaining thousands and even millions of views. To do this, you need to look at the most popular, cutting-edge competitors in your field and understand their advantages. What are they strong in? It can be all sorts of special effects, the manner of dialogue with the viewer, confidence, the location of the shooting.

Comment analysis

From the study of the discussion, you can start any analysis of competitors. If you want to understand how to increase views on YouTube, you need to read the comments and understand how the author of the channel communicates with his audience.

You can not close comments on your own, as this scares off the audience.

Sometimes discussions are closed due to fear of spammers and nasty reviews. But this significantly reduces the popularity of the channel - YouTube uses comments as one of the main indicators of the channel. Getting rid of spam in comments is quite simple. As a spam controller in YouTube, you need to set a list of stop words, which will automatically ban unfriendly comments and unpleasant remarks.

Design study

After you study the discussion threads of your chosen competitor, you need to pay attention to the design and description of the channel. The design of the channel often affects its promotion. Attractive design attracts viewers. A nondescript and unsightly design can even scare away potential subscribers.

The most important parameters of YouTube channel design:

• Hat,

• Video screensaver,

• Intro to the video (special effect for the introduction). For example, we can take the creation of  creative intros  from Mary Click

The ratio of likes and dislikes

To properly understand the advantages of your competitors, you need to look at the average number of likes and dislikes under the video.

Comparison by dislikes:

• Medium channel per 1000 views 10% dislikes

• Top channel per 1000 views 1% dislikes

Open statistics

Sometimes luck may smile at you and the next competitor will have open statistics of views under the video. The fact is that not everyone closes it, and it can be available. From these statistics, you can find out all the most important parameters for the video you need and understand where you should strive.

According to these statistics, you can understand how many views per day on this topic. There are videos that collect views only for subscribers, and there are more “wide-ranging” videos that everyone watches. Actual video clips can download views for several years.

Analysis of YouTube TOP SERPs

Another important indicator that you need to monitor is the analysis of the first page of the issue on YouTube for your request. What it is? In simple words, these are the videos that YouTube gives out on the first page at your request. The main thing is that here you can understand which videos and which channels are the most popular and why.

Google Chrome extension - vidIQ

What it is? vidIQ is a useful (and most importantly, free) extension for the Google Chrome browser that allows you to study competitors and your videos in more detail, make comparisons, and understand the reasons for the growth or decline of the audience.

What vidIQ for YouTube can do:

• Allows you to estimate the income of the channel and the income of a particular video clip.

• Provides access to view the competitor's key phrases and a place in the search results for these phrases on YouTube.

• It gives you the opportunity to find out how many people per hour, per day or in another time interval watch a particular video.

• Reveals sources of social activity: you can find out from which social networks a particular video was shared, liked or shared.

• Opens the channel keys: you can see exactly which keys the author has registered in his channel.

• Allows you to copy other people's key phrases under the video and paste them to yourself.

Youtube analytics

YouTube analytics is the most important place in the channel settings, which you will have to monitor regularly if you want to increase views on YouTube. How to enter and where to watch YouTube analytics? It's very simple - you need to click on your channel icon, then click on the "Creator Studio" tab and in the window that opens, there will be a YouTube Analytics menu item on the left. He is what you need.

Below I will go over the main YouTube analytics settings that you need to keep an eye on.

Review

Here you can view information about the number of views of all videos, separately for each video, by time frame for the last 3 days or for the entire time. Also from this section you can find out the income by day. Average viewing in minutes. Ratings (like, dislike). Shared.

Real time data

This parameter is important in order to understand which videos are holding on and which videos are no longer in the TOP and are losing popularity.

Audience retention

One of the most important parameters on YouTube is audience retention. It is expressed as a percentage of the total viewing time. The higher this%, the higher YouTube raises your video in the recommendations of others. Hold shows where the viewer gets bored with your video and he (the viewer) turns off the video. The norm is that views go down by 65-55%. If views fall earlier, by 20-30%, then people are not interested in such content and something needs to be changed urgently! So competitors have better videos!

For promotion on YouTube, a great factor is the return to view, which increases the retention rate above 100%. Here's a good example: culinary channels. The viewer watches the video and periodically returns to re-view some point. Repair videos, workshops, children's crafts, courses, instructions also have a high return.

Demographics

From this report, you can understand the gender and age of your viewers. And based on this, evaluate whether your channel falls into your target audience (target audience).

Traffic sources

From this report, you can find out where viewers come to your videos from. This could be organic search, related videos, search engines, etc.

Devices

This section will show you from which devices viewers most often come to you.

Subscribers

An important "puzomerka" - shows the level of popularity of the channel. By the number of subscribers, they usually conclude how interesting the channel is for the audience.

Liked and disliked

This is one of the most important interaction reporting metrics, showing how viewers react to your videos. According to this parameter, YouTube also ranks videos in the search results. The more dislikes, the lower the video goes. Some SEOs believe that the ratio of the number of likes / dislikes in the first hours can either raise the video to the TOP, or lower it deeper into the first page of the issue, where no one will ever see it.

Comments

Also an important indicator. Here you can view the most actively discussed videos. YouTube likes when there are a lot of comments and this also has a positive effect on channel promotion.

Topics

In the article  how to become popular on YouTube , there are many examples of choosing the right topic for video filming.

For my part, I recommend working with Yandex Wordstat or Google Adwords when searching for popular key phrases. The topic of the video should use the promoted key phrase. For example: you can name " How to make money ", or you can " My profit story ". No one will enter the second name, but there can be a lot of clicks on the first one.

There is also such a tricky rule - the key phrase should be written in three places: in the title, description and keywords. This gives YouTube search engines an understanding of the relevance of a given video clip to a specific query.

Be trendy TV

Gotta watch the talk show. What is now popular on TV is about what to shoot. The channel is best promoted by reviews of scandalous topics about stars:

• Who divorces or marries whom.

• Who gives birth to children.

• What purchases do the stars make (an unusual car, a country palace, etc.)

• Who was arrested and why?

• Politics and about politicians.

Even a simple reasoning of an ordinary YouTuber on such a topic can very quickly raise even the youngest channel.

On these topics, the video will not be forever popular, but it is able to push the popularity up. The promotion of the channel depends on such hot shock topics.

What topics are not popular at the initial stage of channel promotion? These are vlogs or vlogs. Why? Yes, simply because no one knows a new blogger and will not subscribe to him unless absolutely necessary. It’s better not to take on such topics at the very initial stage if you want to quickly raise your videos to the TOP.

Rare themes

Searching for rare topics where there are few competitors is looking for low-frequency queries where there are few competitors. LF requests are low-frequency requests for which there are few transitions. But the more such videos, the higher the total number of visitors to your channel and the more subscribers.

Conclusion

You don't have to look like a famous video blogger to be successful on YouTube. Everything changes every day and your unique idea can be popular, even if you are not like anyone else and shoot videos in your own style. The main rule of successful YouTube channel promotion is regular work with optimism. Even if no one watches your videos at first, don't give up and keep working. This alone is the success of any YouTube channel.